Next Level Sports: How Tech is Revolutionizing
Media and Fan Engagement

On Sunday, November 30, 2025, you have the exclusive opportunity to be part of the Sports Tech Nation at ISPO Munich – the hotspot for innovation in the sports and media industry!

When? 2:00 PM – 4:00 PM, followed by a tour of ISPO 2025
Where? Hall B1, ISPO Messe Munich
Who? Founders from the fields of Sports and Media Management, Games, Digital Technologies & Coding, Fashion and Design Management, Brand and Business Management

What to expect

An inspirational keynote by the STN team on the latest trends in SportsTech: from AI in broadcasting to smart media formats, fan engagement, and direct-to-consumer models.

A guided tour through the Sports Tech Nation and ISPO, where you’ll meet start-ups, investors, and international media representatives up close.

Insights into five forward-looking content tracks:
🛍️ Retail Innovation & DTC
📊 Data & Football Analytics
🎥 Content & Brand Partnerships
🎮 Immersive Fan Journeys
🧘 Health, Wellness & Fitness

💡 Special Highlight: The Women’s Sport Start-up Competition showcases how innovation is empowering women’s sports – featuring pitches in front of top investors and media.

🎉 For students interested in founding their own ventures, there’s a chance to gain access to the Welcome Cocktail & Founders Gathering – exclusively for 3–4 selected participants.

  → Apply now: startup@macromedia.de